Why the Paralympics will probably never be as popular as the Olympics, but for the duration of the event?s 12 days why it should be the world?s dominant sporting event, according to Steve Boulton, head of development at deltatre Media. Sports become popular because competitors become popularParalympians need to get a lot more coverageChannel 4 is planning a special weekend of programming in August 2010 to mark two years until the Paralympic GamesRead MoreSearch News
MEI talks about the successful Rio 2016 Bid campaign with VERO chairman Mike Lee OBE, the lead advisor to the Bid, who devised the overall campaign and communications strategy that helped Rio win. He also played a similar role with the International Rugby Board on its campaign for the inclusion of Rugby Sevens in the Olympic Programme. Lee is also the former director of communications and public affairs for London?s successful 2012 Olympic bid.
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Mickey Charles, president and CEO of real-time sports wire service The Sports Network (TSN), based in Philadelphia, US, urges sports event organisers to think more about the event-day experiences of disabled fans.
The FA has confirmed who will be the members of the Executive Board in preparation for a bid to stage the 2018 World Cup. It is expected that FIFA will later this month announce the timetable and bidding process.
The planet is in deep do-do, writes Mickey Charles, president and CEO of real-time sports wire service The Sports Network (TSN), based in Philadelphia, US. And it has to do with a host of problems, starting with global warming and...
Octagon has promoted Glenn Lovett to managing director. Effective immediately, Lovett will be responsible for Octagon?s Marketing practice in the UK, Germany and Belgium, and will lead the agency?s business growth initiatives across...